Find out what it’s like to be a global investor with AtlasTrend through the lens of our members. (2:51 min read)
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Originally hailing from Johannesburg, South Africa, Brett is the Co-founder of Beyond Intent, Sydney-based digital consultancy which specialises in providing a mix of data-first solutions helping clients understand, predict, and optimise engagement with their consumers.
Brett lives in Sydney, in the eastern suburb with his wife and 12-year old son. He enjoys spending time with his family and friends when he has time to switch off.
Let’s find out more about his fascinating personal story and what led him to AtlasTrend.
Q: Tell us a bit about yourself
I am a Digital Consultant helping people do cool stuff in the online world and specifically working in the mobile space.
I spend most of my time reading about and playing with cool technology and even have a podcast called #TechKnowledgy where I talk about all these cool things.
I fancy myself as an early adopter on all things digital and tech related and have serious FOMO (Fear of Missing Out) so never like to switch off. I love time with my family, friends, and good whisky.
Q: Your experience with AtlasTrend so far…
I fancy myself as an early adopter of all types of technology so when I came across AtlasTrend it ticked all the boxes for me insofar as it was: tech based, easy to use and most importantly of all, I didn’t have to do anything but rather let the team make the decisions for me.
As the Trends have a large presence in the Online and Data fields this naturally appealed to me, too.
Q: If you have a financial question – where do you go to get your information?
Google or my father.
Q: Do you have any favourite go-to investing book/resource?
Not really, I have always appreciated and understood the need to invest and my portfolios are generally medium to long-term, so I don’t get flustered when there are peaks and troughs in the market – but rather hold on and remember it is a long-game play for me.
Q: What do you wish you knew more about?
I would love to know more about the world of Robotics and AI (Artificial Intelligence) as this is definitely where the world is heading; I want to make sure that I know who our new “masters” are going to be, and more importantly, how to outsmart them if need be.
Q: Best/worst investing decision you made + lessons learned?
Best investment – myself! I have always backed myself and give it 150% every day.
Worst investment – Bitcoin – I came in too late and left too late as well. But at least I can say I have a Bitcoin – not that it’s worth anything.
Q: What’s the financial goal you’d like to achieve in the next 5 to 10 years?
Financially stability – I would like to be in a position where my debts are zero and my nest egg is maturing and growing to be ready to support me in the later years.
Q: Besides making good returns, what is important to you when investing?
Transparency. I am aware and understand the risks but feel a lot of companies/service providers are not transparent enough with their customers.
If things are going well, they will shout it from the hilltops but when the opposite is happening all you generally hear is excuses.
I always say to my clients that I will tell you what you need to know, not what you want to hear.
Q: Have you used other investing services before? How does AtlasTrend compare?
Yes, I have and still do. I like AtlasTrend – it’s easy, different in methodology and so far so good.
Q: Which Trends resonated most strongly with you?
Online Shopping and Big Data.
Q: What’s the main benefit/value you get out of being an AtlasTrender?
I don’t have to do anything but still know what is happening with my portfolio due to the Trends I have chosen and knowing which companies make up those investments.
Q: Three words you’d use to describe AtlasTrend
Modern Fund Management.
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